GERRY NIXON
Commercial Technologist
If something in your business should work better, I fix it with tech.
Practical solutions, built fast, without the nonsense.
AI • Automation • Apps • Systems
WELCOME
Why you're here
You're here because:
1
Something's not working well enough
A process that takes too long. Customers could be slipping through the cracks.
1
Something's not working well enough
A process that takes too long. Customers could be slipping through the cracks.
2
You're not sure what you need.
Maybe it's AI. Maybe it's automation. Maybe it's just better wiring. You don't need to know - that's my job.
2
You're not sure what you need.
Maybe it's AI. Maybe it's automation. Maybe it's just better wiring. You don't need to know - that's my job.
3
You don't want a project. You just want it fixed.
No workshops. No roadmaps. No six-month timelines. Just someone who'll figure it out and build it.
3
You don't want a project. You just want it fixed.
No workshops. No roadmaps. No six-month timelines. Just someone who'll figure it out and build it.
PROJECTS
What I've Built
Real tools. Real users. Built fast.
Deccy - Presentation and Talk Track in 60 seconds
2025
Traitr - Employer Brand Analysis in a Click
2025
Hiring Signals - From Raw Data to Client Meetings in Minutes
2026
AI-powered pitch deck generator.
'Deccy' Enter your business idea, get a complete investor-ready deck with talk track in under 60 seconds. No design skills needed. No blank slides. Deccy turns a rough business idea into a polished pitch deck — complete with slides, structure, and a talk track script. Built for founders who need to present, not procrastinate. Free preview, paid tiers for full deck and business validation pack.
Employer brand analysis tool.
Scores companies across 12 cultural traits to reveal the gap between what they say and what candidates actually experience. Traitr analyses job posts, careers pages, and Glassdoor reviews to score employer brands on 12 cultural traits. Shows where messaging is authentic — and where it's not. Built for recruiters and talent leaders who want to fix their brand, not just measure it.
Job performance analyser for recruitment teams
Turns messy data into clear insight on what's working and what's not. Hiring Signals pulls data from job posts and campaigns to show which roles are performing, where spend is wasted, and what to fix. Built for recruitment teams drowning in dashboards who just want answers.
PROJECTS
What I've Built
Real tools. Real users. Built fast.
Deccy - Presentation and Talk Track in 60 seconds
2025
Traitr - Employer Brand Analysis in a Click
2025
Hiring Signals - From Raw Data to Client Meetings in Minutes
2026
AI-powered pitch deck generator.
'Deccy' Enter your business idea, get a complete investor-ready deck with talk track in under 60 seconds. No design skills needed. No blank slides. Deccy turns a rough business idea into a polished pitch deck — complete with slides, structure, and a talk track script. Built for founders who need to present, not procrastinate. Free preview, paid tiers for full deck and business validation pack.
Employer brand analysis tool.
Scores companies across 12 cultural traits to reveal the gap between what they say and what candidates actually experience. Traitr analyses job posts, careers pages, and Glassdoor reviews to score employer brands on 12 cultural traits. Shows where messaging is authentic — and where it's not. Built for recruiters and talent leaders who want to fix their brand, not just measure it.
Job performance analyser for recruitment teams
Turns messy data into clear insight on what's working and what's not. Hiring Signals pulls data from job posts and campaigns to show which roles are performing, where spend is wasted, and what to fix. Built for recruitment teams drowning in dashboards who just want answers.
PRICING
Pricing
Discovery Call
£500
/ 90 minutes
Starter plan includes
We diagnose the problem and scope the fix. If you proceed, this fee gets credited.
You'll leave with a clear action plan — not a vague "let's explore"
Honest assessment: I'll tell you if it's worth building or not
Build Projects
£ Bespoke
Quick fixes to full builds. You tell me the problem, I quote the solution. No hourly rates. No surprises. You own everything. Examples of what I build:
Marketing videos & content
Landing pages & websites
Automation & workflows
AI tools & chatbots
Internal apps & dashboards
Discovery Call
£500
/ 90 minutes
Starter plan includes
We diagnose the problem and scope the fix. If you proceed, this fee gets credited.
You'll leave with a clear action plan — not a vague "let's explore"
Honest assessment: I'll tell you if it's worth building or not
Build Projects
£ Bespoke
Quick fixes to full builds. You tell me the problem, I quote the solution. No hourly rates. No surprises. You own everything. Examples of what I build:
Marketing videos & content
Landing pages & websites
Automation & workflows
AI tools & chatbots
Internal apps & dashboards
Why don't you charge day rates?
Who owns the IP?
What's the "Commercial Handover"?
What if I'm not sure what I need?
Why don't you charge day rates?
Who owns the IP?
What's the "Commercial Handover"?
What if I'm not sure what I need?
Why Me?
Commercially Minded
Bottom line - I design custom AI strategies that drive growth.
After
Before
After
Before
About Me
Gerry Nixon
Builder hands.
+ Sales brain.
+ ADHD execution engine.
20+ years watching companies buy tools nobody uses. I physically cannot let a problem go until I've broken its back.
Tech-agnostic. Outcome-obsessed. I don't care if it's AI, automation, or just better wiring — I care that it works and you actually use it.
My philosophy:
Less human doing. More human being.